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Wednesday, April 11, 2018

We all want data, quickly and efficiently. From our FitBits to our Smart fridges, social media apps, and everything in between, we expect seamless connectivity. Businesses are equally as demanding – offices, hospitals, schools, airlines, hotels and restaurants and many...

Tuesday, April 10, 2018

In 2018, marketing and technology will be inseparable. We have reached the point in digital strategies and marketing tactics where actioning data, personalization and understanding the consumer is what will result in growth and loyalty. Teams step back and reflect on t...

Monday, April 9, 2018

Purple has won a prestigious award in Switzerland – Project of the Year at the Studerus Awards!

The win was announced as part of the recent Studerus Technology Forum event, which was held at the Movenpick Hotel Zurich Regensdorf last week.

The project was for KITAG Cinem...

Sunday, April 8, 2018

Paignton Zoo, Newquay Zoo and Living Coasts are working with Purple, the intelligent spaces company, Acronyms and Cisco Meraki to deliver connectivity to visitors whilst obtaining a wealth of data about their guests for outbound marketing.

The tourist attractions, locat...

Saturday, April 7, 2018

One-third of consumers who plan to shop during the holiday season say they will brave Black Friday crowds this year, down from 51% in 2016 and 59% the year before, according to professional services giant, PwC. The latest holiday shopping trends study by PwC found ther...

Friday, April 6, 2018

Cleaning festival loos, hugging stray cats and dogs, and scraping chewing gum off the streets are just some of the uninviting tasks people have agreed to in exchange for free WiFi. And we aren’t just talking about a few hundred unfortunate individuals. Over 22,000 peop...

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Tuesday, April 10, 2018

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